SBE 420 DeVry Week 5 Quiz Latest

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SBE 420 DeVry Week 5 Quiz Latest

SBE 420 DeVry Week 5 Quiz Latest

SBE420

SBE 420 DeVry Week 5 Quiz Latest

Question 1. Question : (TCO 8) Projecting financial statements via the budgeting process helps the small business owner to:

• track and monitor current expenses.
• measure liquidity of the firm.
• transform business goals into reality.
• calculate his or her return on the amount invested in the company.

Question 2. Question : (TCO 8) The first step in managing cash more effectively is:

• understanding the company’s cash flow cycle.
• having an adequate cash reserve for emergency expenditures.
• speeding up payment of accounts receivable.
• rapid payment of accounts payable.

Question 3. Question : (TCO 9) The focus of the small company’s marketing plan is:

• the customer.
• its product or service.
• an evaluation of key competitors.
• attracting capital.

Question 4. Question : (TCO 9) The primary goal of marketing research is to:

• determine how to allocate distribution resources.
• help management choose the appropriate promotional tool.
• discover potential competitors.
• reduce the risks that the company will become competitively obsolete.

Question 5. Question : (TCO 9) Tami is developing an advertising strategy for her small business. The first step in this process is to:

• determine how much she can spend.
• identify her target audience.
• choose an advertising agency to assist her.
• determine the primary purpose of the advertising.

Question 6. Question : (TCO 9) Other cost-saving suggestions for advertising expenditures include:

• repeat ads that have been successful.
• use of identical ads in different media.
• hire independent copywriters, graphic designers, photographers, and other media specialists.
• All of the above

Question 7. Question : (TCO 9) What types of products are best suited for selling on the Web?

• High volume, low margin, and commodity
• High volume and low margin
• High volume and high margin
• Commodity

Question 8. Question : (TCO 9) The key to promoting a website is networking, building relationships with other companies, customers, trade associations, ________, and other websites during your company’s customers’ visit.

• shopping cart
• e-mail access
• online directories
• All of the above

Question 9. Question : (TCO 7) When receiving investment money from friends and relatives, entrepreneurs should:

• use a clear verbal contract to ensure no misunderstandings.
• discuss all details of the investment up front.
• not borrow more than 30% of the necessary capital from them.
• only borrow from close friends and relatives who won’t cause them trouble.

Question 10. Question : (TCO 7) ________ is/are an asset-based financing technique.

• Inventory financing
• Floor planning
• Discounted installment contracts
• Installment lending