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MKTG 440 DeVry Course Project Latest

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MKTG 440 DeVry Course Project Latest

MKTG 440 DeVry Course Project Latest

MKTG440

 

MKTG 440 DeVry Course Project Latest

Project Overview – Scenario/Summary

Scenario: A life cycle analysis of a product or service.

Describe the Project: A 2,000-3,000 word paper and a PowerPoint presentation of a life cycle analysis of an existing product or service. The PowerPoint presentation should contain 12-15 slides and summarize your life cycle analysis.

The project begins in Week 2 and must be completed by Week 7.

Deliverables

Milestone Deliverable Due Points
1 Project Plan Document Week 2 35
2 Project Outline Week 3 35
3 Final Presentation Week 7 50
4 Final Paper Week 7 140

Project Milestones

Preparation: Research an industry and select a product or service offering from a specific company.

Milestones:

Milestone 1 – Due Week 2: Project Plan Document

This should include a paragraph containing the selected product or service and its current sustainability marketing claims (if applicable). Submit file to the Dropbox for this assignment along with the URL to the home page.

Milestone 2 – Due Week 3: Project Outline

Develop an outline that states the key points and progression of ideas for the life cycle analysis. Submit file to the Dropbox for this assignment along with the URL to the home page.

Milestone 3/4 – Due Week 7: Final Paper and Presentation

Submitting Your Final Project

Submit files to the Dropbox for this assignment along with the URL to the home page.

Grading Rubrics

Your Final Course Project (Week 7) will be evaluated as follows:

Category % Description
Documentation & Formatting 5% Quality work will include a title page, proper citations, and a bibliography. Your final paper should be between 2,000 and 3,000 words and must follow all APA guidelines. Your final presentation should contain 12-15 slides.
Organization & Cohesiveness 20% The content will be properly organized into sections with input drawn from each of the milestone assignments.
Editing 5% Quality work will be free of any spelling, punctuation, or grammatical errors. Sentences and paragraphs will be clear, concise, and factually correct.
Content 70% Quality work will have significant scope and depth of research to support any statements. Relevant illustration or examples are encouraged. Quality work will cover all the sections included in the final project The content presented must demonstrate an understanding of the material learned in the course.
Total 100% A quality submission will meet or exceed all of the above requirements.
MKTG 440 DeVry Course Project Latest

MKTG 440 DeVry Course Project Latest

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