Product Description
MKTG 410 Week 5 Marketing in the News Latest-DeVry
MKTG 410 Week 5 Marketing in the News Latest-DeVry
MKTG410
MKTG 410 Week 5 Marketing in the News Latest-DeVry
WEEK 5: MARKETING IN THE NEWS
Consult a variety of online news sources to find a current news article about marketing.
Select one of personal interest related to course topics including IMC, segmenting, targeting, branding, positioning, advertising, public relations, or social media.
Possible news sources include eMarketer (Links to an external site.)
Links to an external site.,
Advertising Age (Links to an external site.)
Links to an external site. and the American Marketing Association (Links to an external site.)
Links to an external site..
Briefly summarize the article, and explain the following in a two-page APA formatted report:
Why is the content of your news article important and relevant to the course?
What are the implications of the article for business managers?