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BUSN 6120 Midterm Exam

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BUSN 6120 Midterm Exam

BUSN 6120 Midterm Exam

BUSN6120

BUSN 6120 Midterm Exam

Midterm Exam

The Midterm Exam is a take-home exam and covers Chapters 1 – 7. Limit your answers to one page per question. Submit using the Assignments area.

Question 1. An article in the Wall Street Journal reported that large hotel chains, such as Marriott, are tending to reduce the number of hotels that they franchise to outside owners and increase the number the chain owns and manages itself. Some chains are requiring private owners or franchisees to make upgrades in their hotels, but they are having a difficult time enforcing the policy. Marriott says the upgrading is important because “we’ve built our name on quality.”

Question 2. What type of agency problem is involved here?
This is the classic principal-agent problem.
Question 3. Why would Marriott worry about the quality of hotels it doesn’t own but franchises?
Question 4. Why would a chain such as Marriott tend to own its hotels in resort areas, such as national parks, where there is little repeat business, and franchise in downtown areas, where there is a lot of repeat business? Think of the reputation effect and the incentive of franchises to maintain quality.

Question 5. Suppose you are the manager of a California winery. How would you expect the following events to affect the price you receive for a bottle of wine? Explain your answers.

Question 6. The price of a comparable French wine decreases.
Question 7. One hundred new wineries open in California,
Question 8. The unemployment rate in the United States decreases.
Question 9. The price of a glass bottle increases significantly due to new government antishatter regulations.

Question 10. Researchers discover a new wine-making technology that reduces production costs.

Question 11. The price of wine vinegar, which is made from the leftover grape mash, increases.

Question 12. The average age of consumers increases, and older people drink less wine.

Question 13. After Iraq invaded Kuwait, gasoline prices rose dramatically – up 50 percent. There were many effects of the increased price of gasoline. Explain the following effects in terms of the income effect, substitution effect, or both effects:

Question 14. People drove less and purchased less gas.

Question 15. People ate out less often.

Question 16. People had more tune-ups done on their cars.

Question 17. Bike sales went up.

Question 18. The sale of lottery tickets fell.

Question 19. People took vacations closer to home.

Question 20. Recently, the House of Representatives passed legislation to increase the minimum wage in th nation from $5.15 to $7.50. What are the pros and cons of this proposal? Provide an analysis based on the demand and supply of labor.

Question 21. Assume the demand for plastic surgery is price inelastic. Are the following statements true of false? Explain.

Question 22. When the price of plastic surgery increases, the number of operations decreases.

Question 23. The percentage change in the price of plastic surgery is less than the percentage change in quantity demanded.

Question 24. Changes in the price of plastic surgery do not effect the number of operations.

Question 25. Quantity demanded is quite responsive to changes in price.

Question 26. If more plastic surgery is performed, expenditures on plastic surgery will decrease.

Question 27. The marginal revenue of another operation is negative.

Question 28. Identify firms that periodically shut down their operations. What are the conditions that exist when they shut down their operations and the conditions that exist when they resume their operations? Explain your reasoning.

Question 29. Recently there has be a drive to increase the production of alternative fuels from corn. The argument used by many is energy self sufficiency. In light of the desire to reduce our use of foreign produced oil, many have suggested we should subsidize this production and shift to alternative fuels. Is this a good or bad idea from and economic view? If you say “Yes” or “No”, why, explain your answer using sound economic theory.

Question 30. Now on the positive side the ethanol industry plays a crucial role for midwest farm regions. The higher corn prices are economically helping depressed rural areas and new ethanol manufacturing plants bring jobs to areas that have higher unemployment (BusinessWeek.com 2007, “Who Profits from Corn’s Pop?”).